His latest scent in the Island franchise he started in 2005 is Palm Beach.

"Palm Beach is the closest thing America has to Capri," he told WWD. "It's American glam, over the top and indulgent. I always go in January, when everyone's in a funk in New York, and show my resort collection. In Palm Beach, people wear fine jewelry to the beach club and a crystal-encrusted bikini is considered a basic. Jackie Kennedy Onassis went barelegged to church. There's fabulous people watching. What's not to love?"