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Tom Ford Eyewear Spring 2010

Fashion Trendsetter
Photo courtesy of Tom Ford

Photo courtesy of Tom Ford

For Spring 2010, TOM FORD unveiled twenty-four new sunglass frames that share a polished approach to luxury.

Tom Ford Eyewear Spring 2010 - Eyewear - Spring 2010 - Tom Ford

"The day of the obvious, of-the-moment accessory, like the instantly recognizable sunglass frame or handbag, is long over.

Sophisticated clients want design that is beautiful, modern, and valuable, without screaming the season or brand. The person wearing the sunglasses should become memorable-or maybe even iconic-not the glasses themselves" says Ford.

Tom Ford Eyewear Spring 2010 - Eyewear - Spring 2010 - Tom Ford

Tom Ford Eyewear Spring 2010 - Eyewear - Spring 2010 - Tom Ford

To this end, the collection offers nine new frames for men. They share the TOM FORD sensibility of confident and worldly masculinity, but differ in silhouette and size. They are headlined by a new version of one of Ford's most successful eyewear designs, the slim metal aviator. Called the Peter [TF142], it takes the classic parallel double bar on the front of the frame and curves it into arching, crisscross lines. Shaped in cool metallic tones and matched with blue, brown, grey, or green lenses, the Peter frame makes a subtle but head-turning statement and is showcased in the new TOM FORD EYEWEAR campaign.

Similar to, but slightly more subdued than the Peter, the Claude and Alessandro [TF145 and TF146] are thin metal frames with a hint of 1950s cool, an unusual rounded bar at the front and gradient smoke, light blue, green or light rose lenses. The Martine and Miguel [TF147 and TF148] modify the slim metal frame by sheathing most of it in clear acetate and leaving the bridge uncovered for contrast. Unusual combinations of materials like shiny ruthenium metal, matt white acetate, and smoke blue lenses make an eye-catching statement. The vintage-chic Ramone and Sophien [TF149 and TF150] feature slightly thicker plastic frames with a thin metal bar at the bridge.

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