לא ידעתי מראש אילו בגדים אני הולכת לפגוש, דבר שבדרך כלל קצת מלחיץ קונטרול פריקית שכמותי, אבל שמתי את מבטחי בקולקציית הקיץ של הרשת השוודית וביכולת הסטיילינג שלי את עצמי וניצלתי את ההזדמנות להינות קצת מן הלא נודע. And so I did ! ואפילו הצלחתי לקלוט בסופו של דבר את עניין מחיאת הכף בשביל הסאונד ולהבין איך עונדים מספר שרשראות מבלי לשבש את קליטת המיקרופון...
תודה רבה למאט שצילם וערך ולפרדי איש הסאונד, היה תענוג!
A few weeks ago I got an offer which I couldn't refuse - participating in a video for H&M. The production was super fun since the photographer and editor and also the soundman came to my house with racks and racks of clothes and all I had to do was decide which ones I want to wear and stand in front of the camera. Kinda like what I do in every 'regular' post, only this time I also talked to the camera and answered questions. At the end I also had to say goodbye to all the clothes insted of putting them carefully back into my closet. But I got to keep one dress!
I didn't know beforehand which garments they were going to bring, which could have been somewhat stressful for a control-freak like me, but I put my faith in the summer collection of the swedish label and also in my ability to style myself and also used the opportunity to enjoy the unknown. And so I did! At the end I even got the hang of the whole clapping thing and was able to figure out how to wear multiple necklaces without disrupting the reception of the microphone underneath...
Huge thank you to Matt Serrins who shot and edited this video and to Freddie the soundman, it was a pleasure!
H&M promo from Matthew Serrins on Vimeo.
