"It takes a lot of guts to walk into a plastic surgeon's office and sit in a waiting room amongst strangers and then proceed to disrobe in front of someone you've never met before and share your most intimate secrets," says Dr. Spero Theodorou of Park Avenue Smart Lipo, based in New York City's chic Upper East Side.
"We make this experience a little easier in the comfort of your own home, as now your plastic surgeon is only a click away."
The clinic opened its physical doors on Manhattan's Park Avenue in 2008. In February 2009, the company launched its virtual consultation recorded on video via Skype or iChat, in order to determine a potential client's eligibility.
While Park Avenue Smart Lipo says only 20 percent of its clients live outside the tri-state area (New York, New Jersey and Connecticut), it claims that 12-15 percent use the virtual consultation, with the number of patients increasing every month.
"The main reason for using the Skype/iChat platforms for our virtual consultation is that they are user-friendly and hence patient-friendly," Theodorou explains.
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