Try getting a man to make the selection ... by himself and at Christmas time among thousands of other panicky shoppers.

The results can be uncomfortable at best, and offensive at worst.

But with a little planning, there are ways to ensure everyone is happy with his choice this Christmas.

Co-owner of Honey Birdette Eloise Monaghan said men could benefit from a few tips, but had come a long way from buying red crotchless knickers for their ladies.

``You still get that a little bit. You'll get guys coming in and they're looking for what they want to see,'' she says. ``Material is a big thing _ men tend to go for the satiny feel, which women like as well as long as it's genuine.''

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