With four camera options plus voting buttons, viewers can look behind the scenes, influence the shoot by choosing the sloggi underwear and swimwear they would like the models to wear, and select the special studio effects such as a wind machine or a trampoline they’d like to see used. In 2007, over 6 million visitors uploaded and placed 30,000 pictures for online voting in this worldwide contest, and 37 million votes were cast. The competition will be running in the same way this year and the eventual winners from the 30 participating countries will compete at the grand final in Paris in November.