The Daisy Dreaming set, as the organic lingerie is called, has a hand-stitched effect, silk trim and includes both triangle and under-wire bras. Bottoms are available in bikini, boy-leg or thong, so there are plenty of combination options. The other sets are made from materials like chiffons and silks. Of course it would have been great if they were all eco-friendly, but we do appreciate that the collection has something for every taste, and at the moment it wouldn't be possible to get all those different materials in a green version.

Apparently Stella McCartney has a soft spot for lingerie, appreciating the intimacy a woman has with the delicate fabrics. Her beautiful designs combined with her outspokenness on animal welfare and green issues will please the most green and ethical fashionistas, and will definitely make them want to get intimate with her organic cotton. It makes us want to, at least.

Stella McCartney's lingerie section is available at Harvey Nichols, Liberty and Selfridges at around £75 for a soft-cup bra and £40-£60 for briefs.